Tag Archive for tools

Which tools do you use to promote a website promoting Amazon products?

If you are starting to promote Amazon products now, it’s likely you don’t know old tactics to get showcases with those goods to expose on the web. Four or five years ago, some marketers sold “automated virtual stores from Amazon”, meaning they had softwares to automate the process.

And here it goes a first tip: be very careful when using tool to extract Amazon content and republish it in your blog. Even if it worked thousand times in the past, currently Google Search has punished marketers are only scraping and republishing content. WPRobot is one of plugins very useful to extract and republish content, but if you pay attention, you can get better results if you review and rewrite each blogpost before publishing it.

Now, second tip: you can reuse content from Amazon (eBay or other store), since you improve it. If you add more value to that text, readers will love it. For instance, let’s suppose you have a fitness blog. Instead only showing each fitness equipment, you can write some description, explain how to run workout, enumerate advantages and disadvantages etc.

Third tip: when advertising, automate what you can. I know, it’s very weird, because I told to be careful about automation in first tip, but you can use it when advertising your blog/website in other blogs or websites, since it has some value! So, big secret is create value through your content.

And finally, don’t worry if it takes much time to get some results. When we are talking about promoting third party products (like Amazon goods), you need understand do it differently than thousands of other affiliate blogs, otherwise, you won’t get any conversion!

What tools do you use to layout your ebooks?

If you are creating an ebook and need layout it, you’ll find several options on the web. But, before to choose better option, you need know what kind of ebook you are trying to create. Will it be a free ebook in PDF format distributed to your email subscribers? Will it be a kindle book to sell in Amazon store for $2.99? Will it be a full ebook containing 300 pages to sell in your website for $19.99? Do you realize that each option will bring different results? That’s why you’ll can use different tools according to publishing goals.

You can use any word processor (like Microsoft Word or OpenOffice Writer) to write and layout it, but results won’t be so professional. If you need really good results, so it’s better to pay for someone to create a cover and layout your ebook. I know, marketers prefer to “do it yourself”, but you should focus on your business. But, if you insist to do it instead paying someone else, so you should check some ClickBank or ComissionJunction products (I have seen some promising softwares there). It should cost you around $30.00 – $50.00. If you are paying more than it, check if there are other software functionalities, like writing flow management, idea repository, search facilities etc. Otherwise, it’s better to look for other cheaper option.

And you can check some websites like EbookArchitects.com and DigitalBookWorld.com to get more tips about write and layout your ebook.